The United Nations made March 20th the 'International day of Happiness' to recognize happiness as a basic human right across the world.
To celebrate the day in 2015, we partnered with Pharrell and the United Nation Foundation to invite the whole world to a global GIF party.
To join the party, all you had to do was take 4 pictures using your device’s camera, you could then invite your friends to join.
in 24 hours, over 50'000 people from 162 countries joined in to celebrate happiness, we even dressed up pegman for the day.
Role : Creative lead, UX design
Made with : Google creative lab London, UN foundation, I am OTHER, Rumpus Room